{"id":57560,"date":"2026-02-20T15:40:19","date_gmt":"2026-02-20T14:40:19","guid":{"rendered":"https:\/\/www.pcabroker.com\/?p=57560"},"modified":"2026-02-20T15:40:20","modified_gmt":"2026-02-20T14:40:20","slug":"pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport","status":"publish","type":"post","link":"https:\/\/www.pcabroker.com\/en\/pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport\/","title":{"rendered":"PCA Broker alla B2B Experience LBA infront a Torino: relazioni, valore e sicurezza per lo sport"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02.jpg\" alt=\"\" class=\"wp-image-57563\" title=\"\" srcset=\"https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02.jpg 1920w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-300x169.jpg 300w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-1024x576.jpg 1024w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-768x432.jpg 768w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-1536x864.jpg 1536w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-370x208.jpg 370w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-1290x725.jpg 1290w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-840x473.jpg 840w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-410x231.jpg 410w, https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA_02-270x152.jpg 270w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Indice dei contenuti<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.pcabroker.com\/en\/pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport\/#In_sintesi\" >In sintesi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.pcabroker.com\/en\/pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport\/#Un_appuntamento_di_business_nel_cuore_del_basket_italiano\" >Un appuntamento di business nel cuore del basket italiano<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.pcabroker.com\/en\/pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport\/#Loccasione_di_presentarci_alle_realta_che_sostengono_il_basket\" >L\u2019occasione di presentarci alle realt\u00e0 che sostengono il basket<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.pcabroker.com\/en\/pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport\/#Cosa_fa_PCA_Consultative_Broker_quando_parla_di_protezione_nello_sport\" >Cosa fa PCA Consultative Broker quando parla di protezione nello sport<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.pcabroker.com\/en\/pca-broker-alla-b2b-experience-lba-infront-a-torino-relazioni-valore-e-sicurezza-per-lo-sport\/#Un_impegno_che_nasce_dalla_partnership_con_Betram_Yachts_Derthona_Basket\" >Un impegno che nasce dalla partnership con Betram Yachts Derthona Basket<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In_sintesi\"><\/span><strong>In sintesi<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">La partecipazione di PCA Broker alla B2B Experience LBA Infront di Torino, su invito come sponsor del Bertram Yachts Derthona Basket, \u00e8 stata un\u2019opportunit\u00e0 concreta per incontrare le realt\u00e0 che sostengono il basket italiano e presentare servizi assicurativi pensati per tutelare persone, organizzazioni ed eventi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_appuntamento_di_business_nel_cuore_del_basket_italiano\"><\/span><strong>Un appuntamento di business nel cuore del basket italiano<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Torino ha ospitato la <a href=\"https:\/\/www.legabasket.it\/news\/137926\/b2b-experience-lba-infront\">B2B Experience LBA Infront<\/a>, un momento di incontro dedicato al dialogo tra club, sponsor, partner e aziende che ogni giorno rendono possibile lo sviluppo del basket di Serie A. PCA Broker ha partecipato all\u2019evento con Massimiliano Merlano, Business Developer, e Claudio Robbiano, Sales &amp; Marketing Consultant, grazie all\u2019invito ricevuto in qualit\u00e0 di sponsor del Derthona Basket. La cornice \u00e8 stata ideale per condividere visioni e bisogni, perch\u00e9 quando sport e impresa si siedono allo stesso tavolo emergono temi operativi immediati: sostenibilit\u00e0 dei progetti, continuit\u00e0 delle attivit\u00e0, gestione delle responsabilit\u00e0 e tutela degli investimenti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Loccasione_di_presentarci_alle_realta_che_sostengono_il_basket\"><\/span><strong>L\u2019occasione di presentarci alle realt\u00e0 che sostengono il basket<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">La giornata ci ha dato modo di conoscere e presentarci a numerose realt\u00e0 che supportano il basket italiano, tra aziende, interlocutori istituzionali e professionisti coinvolti nella filiera dello sport. Il valore di un evento B2B di questo tipo si misura nella qualit\u00e0 delle conversazioni e nella possibilit\u00e0 di costruire fiducia in tempi rapidi. Il confronto diretto, infatti, consente di chiarire aspettative e priorit\u00e0, oltre a far emergere le specificit\u00e0 di contesti molto diversi: chi gestisce un club ha esigenze differenti da chi organizza eventi, da chi investe in sponsorship o da chi fornisce servizi tecnici e logistici.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cosa_fa_PCA_Consultative_Broker_quando_parla_di_protezione_nello_sport\"><\/span><strong>Cosa fa PCA Consultative Broker quando parla di protezione nello sport<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Durante l\u2019evento PCA Broker ha presentato i propri servizi di consulenza e brokeraggio assicurativo, mettendo al centro un messaggio semplice: la protezione non \u00e8 un dettaglio amministrativo, ma una leva che aiuta organizzazioni e persone a lavorare con maggiore serenit\u00e0.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PCA opera, insieme ad Augustas Risk Services, all\u2019interno di Gavio Global Risk Solutions, ecosistema che integra consulenza, brokeraggio assicurativo e servizi specialistici in ambito risk e compliance management. Questa appartenenza consente di offrire un approccio coordinato e soluzioni integrate, capaci di rispondere in modo pi\u00f9 completo e strutturato alle esigenze di realt\u00e0 complesse come quelle del mondo sportivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nel mondo sportivo i rischi possono riguardare l\u2019attivit\u00e0 quotidiana, gli spostamenti, l\u2019utilizzo degli impianti, le responsabilit\u00e0 verso terzi e la tutela di figure diverse, dagli atleti allo staff, fino ai volontari e ai fornitori coinvolti nelle manifestazioni.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il ruolo del broker assicurativo diventa essenziale quando serve trasformare un\u2019esigenza generica in un impianto di coperture coerente con la realt\u00e0 operativa. La consulenza parte dall\u2019ascolto e prosegue con l\u2019analisi delle esposizioni, la selezione delle soluzioni disponibili sul mercato e la gestione del dialogo con le compagnie. Altrettanto importante \u00e8 l\u2019assistenza nel tempo, perch\u00e9 le attivit\u00e0 evolvono, i progetti crescono e gli scenari cambiano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il dialogo con le realt\u00e0 presenti ha confermato quanto sia importante parlare di protezione in modo chiaro e vicino al linguaggio del business sportivo. Le aziende che investono nello sport cercano progetti credibili e ben gestiti, mentre club e organizzatori lavorano per offrire esperienze sicure e di qualit\u00e0. In questo equilibrio, gli strumenti assicurativi giusti contribuiscono a creare stabilit\u00e0 e affidabilit\u00e0.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Un_impegno_che_nasce_dalla_partnership_con_Betram_Yachts_Derthona_Basket\"><\/span><strong>Un impegno che nasce dalla partnership con Betram Yachts Derthona Basket<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019invito come sponsor del Derthona Basket ha dato un significato particolare alla partecipazione. La sponsorship non \u00e8 soltanto visibilit\u00e0: \u00e8 condivisione di valori e supporto al territorio, con la volont\u00e0 di accompagnare un progetto sportivo che coinvolge comunit\u00e0, famiglie, imprese e istituzioni. Essere presenti a un appuntamento LBA Infront ci permette di rappresentare questa scelta e di portare competenze utili a un ecosistema che cresce anche grazie alla solidit\u00e0 organizzativa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Torino ci ha offerto incontri di valore e l\u2019opportunit\u00e0 di raccontare PCA Broker: un partner di consulenza e brokeraggio assicurativo che lavora per dare protezione concreta a persone, club e aziende che credono nello sport.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"57565\" src=\"https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA-2-1024x768.jpeg\" alt=\"\" class=\"wp-image-57565\" srcset=\"https:\/\/www.pcabroker.com\/wp-content\/uploads\/2026\/02\/PCA-LBA-2-1024x768.jpeg 1024w, 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